Organisers say show will shine the spotlight on electric mobility, with manufacturers showcasing their latest products
The electric car revolution will take centre stage at the Dubai International Motor Show, which takes place later this month.
Electric Avenue will be part of the show amid Dubai’s push for a cleaner greener future under the Dubai Clean Energy Strategy 2050, in which the emirate aims to have the world’s lowest carbon footprint by 2050.
Earlier this year, the Dubai government announced a range of initiatives to encourage motorists to go green, including free use of charging stations across the emirate until the end of 2019, complimentary ‘green’ parking, free vehicle registration and renewal fees and free Salik tags.
Recognising Dubai’s keenness to go green, organisers said the 2017 Dubai International Motor Show will shine the spotlight on electric mobility, with influential manufacturers showcasing their latest products and launches to meet the increasing demand for eco-friendly vehicles.
“It is testament to the diversity of the Middle East’s motoring culture and the visionary Dubai leadership that the leading manufacturers of electric and hybrid cars see great potential in a region that has been dominated for so long by the petrol engine,” said Trixie LohMirmand, senior vice president, Exhibitions and Events Management, Dubai World Trade Centre.
“The infrastructure for recharging these all-electric cars in Dubai is in place and growing all the time, and we look forward to reaping the benefits of having more zero emission cars being on our roads in the near future.”
Toyota is one major manufacturer making noise in the electric vehicle space with the Mirai, its hydrogen fuel cell electric vehicle (FCEV) that made a first appearance in the Middle East at the 2015 Dubai International Motor Show.
“The zero-emission Mirai is a startling look into the future of mobility and represents a brave step into electric propulsion aiming at improving air quality. The Mirai runs on hydrogen rather than petrol, emitting only water from the tail pipe,” said Saud Abbasi, managing director of Toyota at Al-Futtaim Motors
Lexus will also be showcasing its range of hybrid luxury cars while BMW is another major automotive player to be showing its green mobility credentials.
“BMW Group engineers around the world are already working today on the mobility of tomorrow and visitors to our stand at the Dubai International Motor Show will bear witness to that – we currently have the biggest line-up of plug-in hybrid vehicles,” said Osman Abdelmoneim, general manager, AGMC.
The 2017 Dubai International Motor Show is open from November 14-18.
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