The 2025–2029 strategy represents a key step toward redefining urban mobility, leveraging technology, and fostering sustainability to meet the evolving needs of Dubai’s growing population
Dubai Taxi Company (DTC), the UAE’s largest taxi operator, has announced a transformative five-year strategy aimed at redefining mobility and accelerating growth across its portfolio.
The plan, unveiled by the company recently, sets ambitious goals for geographic expansion, innovation, and sustainability, solidifying DTC’s position as a leader in urban mobility solutions.
The strategy, covering 2025–2029, focuses on maintaining dominance in the taxi sector while expanding into limousine services and delivery operations.
DTC also plans to enter untapped markets within the UAE and the broader region, targeting double-digit growth and high dividend payouts.
“This marks a pivotal transformation aimed at achieving sustainable and comprehensive growth,” said Abdul Mohsen Ibrahim Kalbat, chairman of Dubai Taxi Company.
“Our focus is on fostering strategic partnerships and delivering innovative mobility solutions that align with Dubai’s vision for a smart and sustainable future,” he added.
Dubai taxi: Innovation, partnerships and sustainability at its core
As part of its innovation-driven approach, DTC has partnered with global shared mobility platform Bolt to launch an e-hailing platform in Dubai.
The collaboration supports the Roads & Transport Authority’s (RTA) directive to transition 80 per cent of taxi trips to e-booking in the coming years, enhancing convenience and connectivity for users.
“This strategy is not just about growth; it’s about creating a sustainable, connected and smarter future for our customers and stakeholders,” said Mansoor Rahma Alfalasi, CEO of Dubai Taxi Company.
Aligned with the Dubai 2040 Urban Master Plan, DTC’s strategy prioritises sustainability, including significant investments in electric and hybrid vehicles to reduce environmental impact.
The company aims to set industry benchmarks for eco-friendly mobility while contributing to Dubai’s broader environmental goals.
Building on a legacy
Founded in 1994, DTC operates more than 9,000 vehicles, including 6,000 taxis and employs over 17,500 driver partners.
Now listed as a public joint stock company under Law No (21) of 2023, DTC has evolved into a comprehensive mobility provider with services spanning taxis, VIP limousines, buses, and delivery bikes.
With its new mission of “leading in digital and safe mobility services”, DTC’s vision is to become the “preferred mobility choice for everyone”, underscoring its customer-centric approach and commitment to innovation.
The 2025–2029 strategy represents a significant step toward redefining urban mobility, leveraging technology and fostering sustainability to meet the evolving needs of Dubai’s growing population.
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