UAE-based wasl properties has announced plans to launch the sales of apartments in the Phase Two of The Nook project in Dubai.
The Nook represents the first two buildings within the wasl gate development on Sheikh Zayed Road in Jebel Ali, within walking distance of the Energy Metro Station.
The Nook is ideal for young people as it enjoys a prestigious location within wasl gate, offering a variety of recreational options that accommodate to their vibrant lifestyles and passion for exploration, as well as being a conducive climate that inspires innovation, and embraces entrepreneurial projects, ideas, and opportunities.
The sales day, to be held at Hyatt Regency Creek Heights from 2 – 8pm, offers studio units for prices starting at Dh377,000 ($102,622) and three-bedroom apartments for Dh877,000 ($238,726).
A subsidiary of wasl Asset Management Group, the Emirati developer pointed out that these new offers are aimed at promoting real estate investment as a saving solution and introduce new practices among the youth to empower them to face the future.
The company continues to roll out its awareness programmes for young UAE nationals and residents to encourage them to make investments and future savings, it added.
On April 25, wasl is organising a special sales day, which will be a first in the real estate sector, with the availability of the second phase units of The Nook, located on Sheikh Zayed Road and in proximity to Ibn Battuta Mall.
During the sales event, investors would be able to book their apartments for a down payment of 2 per cent without having to pay any registration fees and government employees, and UAE Armed Forces members will also receive an additional 2 per cent off from the total unit value.
Wasl is also hosting a fun-packed private dinner on the same day for young buyers who will be purchasing a unit in ‘The Nook’ and for those who will registered to purchase a unit later this month.
The evening will additionally feature draws giving a chance for lucky customers to win two townhouses from the successful Gardenia Townhomes development of wasl gate which was launched in January 2019, it added.
Zainab Mohammed, Chief Property Management and Marketing Officer, said: "Our promotional offers are a public awareness strategy to encourage target groups, especially Emirati youth and expat Arab families, to invest."
"The strategy entails providing incentives that help guarantee strong returns on investment, including options to lease it by utilizing wasl’s deep knowledge and expertise in property management and leasing," she noted. "Before launching the project, the company thoroughly studied its prices and added a package of attractive incentives to encourage investment as a smart life plan and promote it as a top priority for young people," explained Mohammed.
"In addition, wasl’s diverse options and offerings ensure financial savings for buyers, most notably with the flexible payment plans that match the capabilities of all target segments, offering value on par with yearly rent instalment rates and complemented by a good ROI," she stated.
Providing cost-effective options targeting Emiratis and expats living in Dubai and other emirates, the company’s projects serve as an investment haven for young families, especially those seeking secure investments to avoid wasting money on extravagant luxuries, said Mohammed.
Investors can benefit from wasl’s vast experience in property management, as it provides leasing services for apartments post-handover to help young investors manage their property without facing any hurdles, she said.
Breaking the mould, the company's offerings serve as awareness messages for this segment, highlighting the importance of long-term savings and steering clear of costly trends that quickly drain financial resources, she added.
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