The cards – in physical and digital formats – with a minimum value of AED 50, can be purchased and activated in-store
French supermarket and hypermarket chain Géant launched gift cards across its stores in the UAE.
Available in two formats, a digital version and a physical card, the cards can be used across all Géant supermarkets and hypermarkets and can even be reloaded by the cardholder making them that perfect gift that keeps on giving.
The physical and digital cards, with a minimum value of AED 50, can be purchased and activated in-store, with the latter added to customers’ mobile wallets.
Shoppers can also purchase digital cards at Géant’s dedicated gift card portal – geantuae.ogloba.com – and once loaded or reloaded, these are valid for 12 months.
The portal also offers a wide range of imagery and messages to add a personalized touch to customers’ gift cards.
It also enables users to keep track of their balance or purchase additional cards.
“Today’s discerning consumers expect omnichannel functionality enabling them to purchase both physical and digital gift cards, gift them in person or via email, and redeem them wherever they shop,” said Marc Laurent, President – Retail – Everyday Goods at GMG.
Géant’s gift card has been conceptualized to tick all these boxes and is designed with convenience and value in mind, he said.
Géant is part of the French retailing giant Groupe Casino, with a turnover in excess of over 30 billion euros and part of the GMG’s everyday goods division in the UAE.
There are currently eighteen Géant supermarkets across the UAE.
Besides, Géant also has an ongoing partnership with ADNOC to strategically place Géant Express stores within their portfolio of petrol forecourts.
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