Benefits of Digital Catalogs for Sellers

As useful as an online Shoppable Catalog can be for buyers, it can prove even more valuable for wholesale business owners. Extensive automation not only saves your team from the time-consuming task of manual order management, it also increases the accuracy and the speed of the order. Online ordering also opens up a world of possibilities for nimble marketing and selling:

New Products

You no longer have to wait until the next print catalog date to share the news. With a website, you are able to quickly launch and promote new products.

Volume Discounts

You can incentivize customers to purchase more with large order discounts. A website makes it easier for buyers to apply those discounts and see their pricing in cart.

Online Specials and Bundling

Online-only specials let you encourage sales of inventory you need to clear out and encourage customers to explore different products.

Free Shipping

An online catalog gives you the opportunity to offer free shipping for online orders, helping you to stay competitive with other online sellers while giving customers an incentive.

Standing Orders

For buyers who order the same items from you on a regular basis, a website allows buyers to create and manage automatic recurring orders that can save them time and ensure that they are consistently stocked. This helps you to increase customer lifetime value without any manual intervention.

Instead of constraining you to previously published inventory and pricing, a digital catalog keeps you in complete control of your product assortment, pricing, and shopping experience at all times. With an online catalog, you can keep your prices up to date, your customers satisfied, and your operation running smoothly. If you haven’t gone digital yet, now is the time.